People are exceedingly afraid of losing their intelligence and memory. The only disease that scares the American public more than Alzheimer’s disease is cancer, according to a Harvard School of Public Health poll.
Keen business people have known since ancient times that any product that soothes fears is likely to sell. Charms to bring luck and ward off evil spirits were popular commodities in ancient times, a trend which continues today. Our collective fear of cognitive decline has created a big market for new “brain games” or “brain training programs” that improve attention, working memory and are grounded in science rather than magic.
What Are Brain-Games?
Brain games are typically video games that challenge the player with various puzzles. The games are popular on smart phones and tablets, but are also available as PC software, and on video game consoles, particularly handheld consoles like the Nintendo DS. There are a huge variety of puzzles that confront players, and they’re designed to be enjoyable rather than a chore.
Most of the brain games target various realms of intelligence, including logic and mathematics, linguistic intelligence (word smarts), and musical intelligence. Of course improving working memory is a key target of the exercises as well.
That’s what I want, someone I can count on!
I don’t want the most beautiful wife.
And I don’t want the most loquacious friend.
First and foremost I want people I can count on. Who will be there. Because life is no picnic, I want to be lifted up when I’m worn out and pushed forward when I don’t want to play anymore. It takes a special kind of person to do this, look for them.
Many families have been affected by Alzheimer’s disease. Has yours? Chances are pretty good that since Alzheimer’s disease is one of the nation’s leading epidemics, yours has, as well. Let’s stand together to raise awareness and find a cure on Alzheimer’s Association’s “The Longest Day.”
According to the Alzheimer’s Association, there are 5.4 million Americans living with Alzheimer’s disease, including one in eight older Americans—and that statistic is expected to more than double in the next 40 years. And since it’s the 6th leading cause of death in the U.S. and the only cause of death among the top 10 in the U.S. that cannot be prevented, cured or even slowed—the nation needs to begin preparing for the Silver Tsunami.
If we learn from our mistakes, why are we always so afraid to make a mistake?
Have you been the kind of friend you want as a friend?
If happiness was the national currency, what kind of work would make you rich?
If the average human life span was 40 years, how would you live your life differently?
If you knew that everyone you know was going to die tomorrow, who would you visit today?
If you could offer a newborn child only one piece of advice, what would it be?
What one thing have you not done that you really want to do? What’s holding you back?
Would you rather have less work to do, or more work you actually enjoy doing?
When was the last time you noticed the sound of your own breathing?
IGNORE CONVENTIONAL WISDOM
Netflix was godhead, then toast and now godhead again. Huh? People can’t see the future and they’re not living in the building. Most of what people say is uninformed crap.
DON’T WORRY ABOUT WHAT PEOPLE SAY
It’s a full time job dealing with the haters. Furthermore, their goal is to get you to engage and to drag you down into the hole they’re in. Blaze your own path and forget about them.
EXPOSURE DOES NOT ALWAYS PAY DIVIDENDS
People ask you to work for free, put yourself out there for the “exposure.” They’re hustlers. The exposure frequently results in nothing. Oftentimes their audience is limited. Ask for money, if they’re unwilling to pay, walk on.
DON’T BE HOLIER THAN THOU
Oh, people may accuse you of this, ignore them. The point is don’t get defensive and don’t stand on the mountaintop preaching that you know the answer. I’m gonna let you in on a little secret…we’re all clueless!
Anybody who tells you to bland your work out to make it more relatable is clueless. It’s the personal that’s universal.
TRUST NO ONE OTHER THAN YOURSELF
You’re the only one with your agenda.
IF YOU’RE UPSET ABOUT FAILING, YOU HAVEN’T FAILED ENOUGH
HAVE OUTSIDE INTERESTS
You will not get your best insights, your best stimulation, from hanging with musicians and reading trade magazines.
PERSEVERANCE IS KEY
And isn’t it interesting that the people who say they won’t quit do, and those who continue keepin’ on just do so silently. Perseverance is a skill, too often untaught in today’s instant gratification world. Greatness comes from frustration. If you haven’t lost sight of the destination, you’re on the wrong road.
TALENT IS EVERYTHING
HAVE YOUR OWN OPINIONS
Everybody’s got an agenda. When someone tells you something evaluate where they’re coming from as opposed to accepting it as truth.
LEARN HOW TO SAY NO
There could be a cost to taking that money.
DON’T STRIVE FOR UBIQUITY
We no longer live in a monoculture, we no longer all watch MTV and listen to the same radio station, so don’t plot your career like we’re all still living in the pre-Internet era.
EVERYTHING THAT LASTS STARTS OUT SLOW
If people don’t look at you quizzically after being exposed to you, you’re not doing it right. You can either be a leader or a follower. Leading is much more difficult, which is why you see everybody following, whether it be making sound-alike music or competing on a TV talent show.
YOU’RE SELLING YOURSELF, NOT A PHYSICAL PRODUCT
Focus on your identity. Not only your work, but your personality. In a world where everybody’s tweeting, facebooking and vining, having no edge is anathema.
THERE IS NO SAFETY NET
Unless you’re willing to walk into the wilderness and never come back, you’ll never make it.
SUCCESS HAPPENS AFTER YOU’RE READY TO GIVE UP
Every legend contemplated giving up, if not committing suicide. It hurts to be estranged from society when all you really want to be is understood.
Have you been diagnosed with a chronic or even life-threatening illness?
Are you afraid that cancer, diabetes or another debilitating disease lies in your future?
Have you long suspected that there were other ways to protect your health that you knew nothing about?
Why do religions areas of the world that support love cause so many wars?
Are you doing what you believe in, or are you settling for what you are doing?
Are you more worried about doing things right, or doing the right things?
Has your greatest fear ever come true?
When you’re 90 years old, what will matter most to you?
What impact do you want to leave on the world?
What will you never do?
If a doctor gave you five years to live, what would you try to accomplish?
What do you wish you spent more time doing five years ago?
Have you done anything lately worth remembering?
If you had to teach something, what would you teach?
THEN You admired politicians.
NOW Who’d want to be President?
THEN We practiced our instruments to become rock stars.
NOW We practice our social networking skills to become rock stars.
THEN Your dream was to buy a powerful desktop computer.
NOW Your dream is to buy a tablet.
THEN Your computer was obsolete when you drove home from the store.
NOW You can easily use a six or seven year old computer.
THEN Cars had roll-up windows and no a/c.
NOW All cars have electric windows and a/c.
Consumers are inundated with noise. To the point where they ignore almost everything that’s incoming, they only pay attention to their trusted filters, who most often are human beings, friends.
You can’t trust Pandora… If you think the service is about anything but money, you are simply wrong and you should follow the travails of Tim Westergren.
And then there’s the “Huffington Post.” Where the links are intriguing but the stories don’t exist. As they say in today’s parlance, it’s all link-bait, I’ve stopped clicking, entirely, yet old media keeps trumpeting the genius of Arianna… Huh?
As for record reviews… If you trust what’s in “Rolling Stone,” you’re a better person than me. Hell, all over the web are tons of short reviews. At most I’m interested in the average, like Rotten Tomatoes for movies. Give me the general feel, is it necessary to pay attention?
This is a big problem.
Because there’s just not enough time for all the new productions. In the seventies, you could see every movie. Today, most indie movies go unreleased, there’s nowhere for them to play.
That doesn’t mean we don’t have to read stories about them.
But then you check out the result and…
It’s kind of like the James Salter hype, perpetuated by “The New Yorker”… Interesting backstory, but now that the book has come out, everyone agrees it doesn’t deserve the push…