ARMCHAIR QUARTERBACKS

I’m sick and fucking tired of armchair quarterbacks e-mailing me what they think is a hit, adjudicating while knowing nothing.

ARMCHAIR

Huh?

That’s right, welcome to today, where you’ve got a bunch of pontificating blowhards angry the world doesn’t conform to their desires when the truth is they don’t want to spend or play, they just want to bitch!

So, you used to be addicted to the free format FM station. So, you used to watch MTV incessantly. I’ve got news for you, the world CHANGED! You’re no longer a teenager, you don’t spend all day in front of YouTube, you haven’t bought a concert ticket in eons unless it’s from Goldstar, and you say the best music is made by people in clubs that you don’t go to, even if there’s no cover charge.

It all comes down to money, people vote with their wallets. And today, time is also currency. Are you willing to watch the YouTube clip again and again? Because then the artist will get paid. The reason your fave is broke is because nobody is watching, nobody is streaming. Forget about sales, the revenue may be great per unit, but there’s no guarantee anybody listens, and not that many buy. But can you get tens of millions of people to stream on YouTube or Spotify? Do this and you’ll no longer bitch about dough. Ariana Grande is turning down opportunities every day while you’re crying in your beer.

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