Grazers

Back to Grazers. grazingThere are some who sit home self-satisfied, saying they know what’s going on, when that’s damn near impossible.

And then there are those who not only yearn for the days of yore, they keep bitching about what is lost in the new era.

And then there are those who do their best to keep up. And they’re the majority of the population. They’re trying to cobble together a life. Trying to decide what is necessary. Whether to look for love online or in real life. Whether to turn off their devices to enrich the experience or be fearful of missing out.

It’s the culture stupid!

You might think it’s about money and quality and marketing, but the truth is the culture has changed, and those who do not adopt their companies and their products to the new culture are bound to be forgotten.

Today you can truly be famous for fifteen minutes and forgotten shortly thereafter.

The key is to sustain.

And you do this by being in front of everybody with a quality product on a regular basis.

And that’s damn hard to do.
Beyonce may be famous, but few know her new music.

And “Orange Is the New Black” may get great reviews, but who’s got 25 hours to dedicate to the show when there’s so much else to experience? Or, if you do, what else are you sacrificing?

So stop bitching and start figuring out how to play the new game.

Everybody else is.

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